Project Norway

Norton by Symantec
Norton Homepage Compare Page

Company Overview

Symantec is an internet security software company for both consumer and enterprise customers.

The consumer division of Symantec corporation is Norton. Norton's focus is on providing various kinds of antivirus software, to its customers across the world.

I worked as part of the eCommerce team in the Norton consumer brand. We we're responsible for designing, maintaining and improving the EMEA online stores.

Role in team

UI Designer, UX Design, Research, A/B Testing

Scope

Complete Website, Home, Product, Downlaods etc.

Period

2013

Norton Homepage

Project Objective

Myself, a select members of the UX design team and the Nordic management team organised and attended User Testing in Olso, Norway.

Project Norway was born from the results of these tests.

At the time the Norton had started to offer Mobile Security products but the website that sold those products was historically unresponsive, the goal of this project was to take the learnings from the testing in Norway and create a responsive webiste to improve the customer experience.

Mobile Screens

Solution

The prototype website was built from a mobile first approach meaning that the website was optimised for mobile screens and it responded as the screen size expanded.

Each page on this website was redesigned and built with the latest trends and technologies in mind, using responsive design, drag and drop functionality and a product matrix for the compare charts to compare our product features.

My Role

I started this project by simply designing wireframes in response to usability tests in Oslo, Norway. Once we got buy-ins for the project, I became the project lead and worked with a team of 6 people, 3 designers (including myself), 2 copywriters and a developer.

I hosted daily stand ups, I built wireframes, I created the Visual design, helped with copywriting and some development.